"Capitalizing on the Market"

8:30 am   Trade Show opens

9:00 am   Welcome & Florida Cattlemen's Association Update - Pat

                Durden, FCA President

9:10 am   Research Update - Dr. Joao Bittar, UF/IFAS Assistant Professor

                of Beef Cattle

9:25 am   Importance of Animal Well-Being and Meat Quality - Lacey

                Alexander,  Animal Welfare Advisor, Beef Cattle Procurement, Cargill 

10:10 am  Trade Show Break

10:45 am  Value Added Marketing Programs - Superior Livestock 

                  Represenatitve 

11:30 am  Lunch and Trade Show



12:15 pm  Commissioner of Agriculture, Wilton Simpson and Awards Presentation

12:30 pm  Maximizing Profits - Hannah Baker, UF/IFAS State Specialized Agent II, Beef Cattle and Forage Economics 

1:00 pm    Trade Show Break

1:30pm     Biosecurity on the Ranch - Dr. Tim Marshall



1:45 pm    Maximizing Cattle Profits Through Sounds Decisions 

                 Moderator: Dr. Tim Marshall

                 Panelists: Pat Durden, Alex Johns, Dr. Michael Short, Henry 

                                 Kempfer

2:45pm     Tying the Discussion Together - Dr. Tim Marshall

3:00pm     Evaluation and Adjourn

Feel free to contact your UF Livestock Extension Agent should you have any questions or UF/IFAS Regional Livestock Agent Lindsey Wiggins at 

863-674-4092.